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SEO: Getting the Right Keywords

When it comes to Search Engine Optimization, are you using the right keywords in your website content and meta tags? Understanding the right keywords for your industry is critical if you want your website or blog to appear in search engine results. Here are a few tips...

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How to Increase Traffic to Your Website

Almost every business owner wants higher pagerank on Google. One frequent question is "How can I improve the search engine optimization on my website?" The answer is actually quite simple: unique content! Google is looking for original content to serve up to its...

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What is a Landing Page and How To Use It

The landing page is the most critical part of your website. A good landing page will capture a visitor's information, generate leads, and even convert those leads into customers. It also measures the ROI (Return On Investment) of your marketing efforts and evaluates...

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How To Increase Your Website’s Conversion Rate

Most business owners would agree that they would love it if their website generated leads on a consistent basis. While many websites have been left alone to get dusty and fade away, some business owners utilize their website as a marketing tool. After all, who doesn't...

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What Is Local SEO and Why Do You Need It?

Everyone knows that Search Engine Optimization (SEO) is critical to make sure your website gets found online. Keywords, meta tags, and page descriptions are important aspects of a well-optimized website, but what about local SEO? When people search for a local...

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Why You Need A Search Engine Optimization Specialist

A gentleman approached me the other day and said, “I think Search Engine Optimization can only be done by the business owner.” His argument was that only the business owner truly knows their industry and his the knowledge to use the correct keywords. The spirit of...

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7 Website Mistakes You Need To Avoid

Did you know there are things on your WordPress website that could turn people away and make you look bad? In today's culture, your customers expect a professional and polished web presence. Just because you can add something to your website doesn't mean you...

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Domain Authority: Does Google Trust Your Website?

Google, and most other search engines, have one main goal: to provide relevant results to searchers. Search engines are constantly fighting against black-hat SEO tactics that spoof people into visiting websites that misrepresent themselves. So, how does a search...

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5 Ways to Create Unique Content for Your Blog

Almost every business owner wants higher pagerank on Google. One frequent question is "How can I improve the search engine optimization on my website?" The answer is actually quite simple: unique content! Google is looking for original content to serve up to its...

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7 Steps To Improve Lead Generation

So, you have a website complete with contact form, but yet nothing ever arrives in your inbox. What gives? Believe it or not, just because your website is on the web, that doesn’t mean it will ever generate any leads. When it comes to running a business, it’s all...

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